Organizational culture plays a crucial role in a company's success, but there's no one-size-fits-all approach. The Competing Values Framework, outlined in the book "Diagnosing and Changing Organizational Culture", identifies four types of culture that organizations can adopt to achieve their goals: Collaborate, Create, Compete, and Control. Each type has its own strengths and weaknesses, and the right one for your organization depends on your unique context and objectives. To learn how you can g