Disney+ is experimenting with a new vertical format for its original TV shows, and its first project is quickly climbing ...

“Vertical content” is a new term and a hot trend. The phrase refers to media designed to be viewed primarily on a mobile device, particularly a smartphone. The pictures and videos are narrow or ...

EXCLUSIVE: Eris Talent Agency is expanding its footprint in the vertical content universe, with the launch of a specialized division representing talent in the microdrama space. The agency formalized ...

Netflix’s Chief Technology Officer, Elizabeth Stone, announced on October 28, 2025, that the streaming giant is planning to conduct more experiments with vertical video formats to enhance user ...

Today in the race to make the true Everything App: Netflix is getting into the vertical video game. Elizabeth Stone, the streamer’s CTO, announced at the TechCrunch Disrupt 2025 conference on Tuesday ...

Four years ago, the microdrama industry as we know it didn’t exist. Today, it’s a global juggernaut racing toward $26 billion in annual revenues by 2030, fundamentally reshaping how audiences consume ...