Ritz Crackers leans into breezy, offbeat humor in its Super Bowl LX ad “Shell Phone,” starring Bowen Yang, Scarlett Johansson, and Jon Hamm. The spot unfolds seaside, where Yang lounges in a beach ...

Former "SNL" cast member Bowen Yang takes a mysterious "shell phone" call at the beach in the first Super Bowl 60 commercial ...

Ritz returns to the big game after rolling out " Ritz Salty Club" in 2025, a commercial that featured Aubrey Plaza and Michael Shannon, who played up their famously "salty" personas. Bad Bunny also ...

This will be the brand’s second spot in the Big Game. Saenen added, "We introduced the world to the Ritz Salty Club in 2025 and, in 2026, our salty Big Game commercial will set the play for more ...

Self-proclaimed "salties" Jon Hamm and Bowen Yang team up with Scarlett Johansson in the RITZ® brand's witty (and flavorful) new commercial. "Who wouldn't want to escape to RITZ® Island for a day?" ...