Toni Notarangeli thought she’d misheard when her 8-year-old son Angelo begged her for a toy he just had to have: a plastic loom that helps kids weave colorful rubber band bracelets. Angelo likes to ...

Sharon Lighton, the owner of Anana Gifts, sells kits for children to make rubber band bracelets, which are a very popular trend right now. She has bought 14.7 million rubber bands to sell at her store ...

Forbes contributors publish independent expert analyses and insights. I write about global education, game-based learning, kids, & culture. Rainbow Loom is not just a craft set. It may also be a ...

Craft your own chic stackable bracelets using metal chain and loom bands, and flaunt your unique sense of style! Stretch bracelets are very popular and my girls and I have been making a lot of them.

The Rainbow Loom—a loom for weaving jewelry and other objects out of colorful rubber bands that has become one of the hottest toys this holiday season—has been a boon to children’s publishers that got ...

Cooper Volkman is 8 years old and full of energy. While his 10-year-old sister sits down easily to focus on projects, Cooper tends to be perpetually in motion. Lately, though, it’s been different. In ...

Two years after going into business, Rainbow Loom inventor Cheong Choon Ng was nearing the millionth sale of his plastic-pronged device for weaving colorful rubber band bracelets. The $16.99 kits were ...

Cooper Volkman is 8 years old and full of energy. While his 10-year-old sister sits down easily to focus on projects, Cooper tends to be perpetually in motion. Lately, though, it's been different. In ...

Shoppers chat at a Michaels store in Cincinnati. The company is hoping to replicate the “huge success” it’s had with Rainbow Loom rubber-band craft kits.( Luke Sharrett - Bloomberg News ) Michaels ...